Google Ads Expert
Job Description
Position Overview:
As a Google Ads Expert at The Best Consultants, you will be responsible for creating, managing, and optimizing Google Ads campaigns for our clients. You will collaborate closely with clients to understand their objectives, conduct keyword research, design ad campaigns, analyze performance data, and provide strategic recommendations to improve ROI. This role requires a deep understanding of Google Ads, analytical skills, and a knack for crafting compelling ad copy.
Key Responsibilities:
1. Develop and execute effective Google Ads Expert strategies aligned with client goals and budgets.
2. Conduct comprehensive keyword research to identify high-performing keywords.
3. Create and optimize ad campaigns, including ad groups, ad copy, and bidding strategies.
4. Monitor ad performance, analyze key metrics, and make data-driven adjustments to improve campaign outcomes.
5. Implement A/B testing to refine ad elements and enhance conversion rates.
6. Collaborate with graphic designers and content creators to create visually appealing ad creatives.
7. Stay updated on industry trends, Google Ads best practices, and algorithm changes.
8. Provide regular reports and insights to clients on campaign performance.
9. Ensure ad campaigns comply with Google Ads policies and guidelines.
Qualifications:
1. Minimum of 5 years of working experience in Google Ads campaign management.
2. Proficiency in Google Ads platforms, including Google Ads Editor.
3. Strong analytical skills and the ability to interpret data for decision-making.
4. Excellent communication and client-facing skills.
5. Ability to work independently and remotely with a high level of self-motivation.
6. Up-to-date knowledge of Google Ads best practices and industry trends.
7. Experience in managing ad campaigns across diverse industries and client objectives.
Benefits:
1. Competitive remuneration based on project complexity and candidate’s experience.
2. Opportunity to collaborate with a dynamic team on diverse projects.
3. Remote working arrangement with flexible hours, allowing for a work-life balance.
4. Access to industry-leading Google Ads tools and resources.
5. Potential for long-term collaboration and growth within the company.